ROOFING TECHNOLOGY

Predictive Sales AI

Spectrum Communications & Consulting, Inc.

The power of artificial intelligence (AI) is penetrating the roofing industry and is no longer just fodder for the future. Predictive Sales AI is a weather monitoring and lead generation engine powered by AI. It’s built to enhance every step of a contractor’s sales funnel by allowing roofers to connect with specific homeowners in storm-affected areas long before the first hail ball strikes.

It identifies and cultivates those audiences using AI solutions like Digital Door Knocking, AI digital referral lead generation, and custom ad campaigns. The new technology captures more digital leads with engagement tools that promote conversion by making it easy for leads to connect with your business, and providing insights into customer homes.

Unlike other weather forecasting software and apps, Predictive Sales AI takes users into the storm with real-time data on how it’s impacting regions and neighborhoods. It also merges that data with a decade’s worth of storm-related information for a specified area.

The goal is to leverage and harness weather forecasts as well as information related to the swath of damage left behind in a storm’s wake so contractors can make better decisions on where to focus resources.

“Playing offense and taking control of weather information, rather than reacting to these weather events when they happen – there’s so much opportunity there,” said Victor Gensini, Ph.D., a professor at Northern Illinois University and the company’s vice president of atmospheric data science. “You can use artificial intelligence and machine learning to make better decisions about staffing, projects, materials needed in real time.”

Learn more at https://www.spectruminc.com/.

RhinoBond with OptiWeld

OMG Roofing Products

OMG Roofing Products’s exclusive OptiWeld Technology optimizes the energy required to generate consistent, high performing bonds with installed OMG RhinoBond Plates. And it calibrates automatically, taking that disruption out of the installation process.

By optimizing the temperature of the RhinoBond Plate during the welding cycle, the new technology eliminates the manual calibration to assure the best bond possible. The process saves valuable time and labor for contractors during the daily set-up. OptiWeld Tools also track completed weld-cycles so that contactors can monitor daily productivity. In addition, contractors can troubleshoot from the menu and easily access the online owner’s manual.

Convenience for the contractor continues with the LED touchscreen that allows them to select preferred language (currently English or Spanish) and all the important keys to operate properly.

AccuLynx and Roof Hub

AccuLynx and SRS Distribution

AccuLynx has been making life easier for roofing contractors in the field and office for years. SRS Distribution launched its Roof Hub desktop order and materials management system at the 2020 International Roofing Expo in Dallas as a web-based extension of its popular mobile app that arrived on the scene a year earlier. Now they’re teaming up to empower roofers to create faster, more accurate estimates and facilitate a more seamless material ordering process.

SRS Distribution customers who use AccuLynx will now be able to access SRS products, see their specific material pricing and place electronic orders for materials directly from AccuLynx. This convenient and streamlined workflow eliminates the need for AccuLynx users to log into another system to gather material costs or place orders.

"For over 10 years, AccuLynx's mission has been to provide roofing contractors with innovative technology that helps them manage and grow their business while simplifying the way they work," said Mike Stein, AccuLynx CEO. "We are proud to integrate with companies like SRS Distribution to drive even greater efficiencies for our customers.”